O2 Show is committed to promoting a more sustainable and eco-conscious lifestyle, by featuring only brands who incorporate sustainable and ethical practices in their production and general business practices.  We want to support our local and global community, and promote brands that not only make great products, but are also good for people and the planet! 

While most people tend to associate sustainability with environmental conservation, sustainability also has a social and economic impact: ultimately, sustainability is about the people and the health of our communities, for now, and for the future.

O2 Show requires all participating brands to submit a Brand Impact Declaration Form. 

Here are our working definitions for sustainable and ethically made goods.  

Ethically Made Goods

Our definition of ethically made goods is goods that are produced and purchased in a manner that demonstrates respect for the people who produce them as well as for the environment, using fair labor practices and ethical ways of sourcing materials.

Sustainable Fashion

Here is the definition of Sustainable Fashion according to Green Strategy:

“… can be defined as clothing, shoes and accessories that are manufactured, marketed and used in the most sustainable manner possible, taking into account both environmental and socio-economic aspects.

In practice, this implies continuous work to improve all stages of the product’s life cycle, from design, raw material production, manufacturing, transport, storage, marketing and final sale, to use, reuse, repair, remake and recycling of the product and its components.

From an environmental perspective, the aim should be to minimize any undesirable environmental effect of the product’s life cycle by: (a) ensuring efficient and careful use of natural resources (water, energy, land, soil, animals, plants, biodiversity, ecosystems, etc); (b) selecting renewable energy sources (wind, solar, etc) at every stage, and (c) maximizing repair, remake, reuse, and recycling of the product and its components.

From a socio-economic perspective, all stakeholders should work to improve present working conditions for workers on the field, in the factories, transportation chain, and stores, by aligning with good ethics, best practice and international codes of conduct.”